Jason Scott

Jason Scott

Biography

As a marketing, branding and communications specialist, Jason has spent over two decades working on both sides of the client and agency fence with the past three years serving as chief content strategist at Colossal Content Group. He has developed and implemented top-level marketing communications strategies on a local and national level; driven acquisition and retention campaigns; conducted branding evaluations; and guided development projects and strategic go-to-market plans for regional, national and global organizations.

With a focus on return on investment, customer loyalty and brand engagement, Jason is a strategic thinker who takes a creative and wholistic approach to his work. That translates to putting data and insight at the heart of everything he does—ensuring brands engage with the customer when, where and in a manner in which the customer wants to be engaged. Whether this is through traditional data-driven DM, brand focused awareness advertising, in-store retail experience to driving sales via online and mobile commerce – Jason applies a media-agnostic approach to reaching customers in a way that yields outstanding results.

Clients have included America’s Call Center, Fender, Grammy Museum, Honeywell, Inspection Support Network, Nintendo, Peter Piper Pizza, P.F. Chang’s, Phoenix Suns, Shamrock Foods, Ubisoft, US Airways, and many more. Jason lives in Scottsdale, Arizona with his beautiful wife Liz and two children Addison and Anabelle.

All sessions by Jason Scott

Using Social Media to Build Your Brand and Boost Your Business

31 Oct 2018
1:00 pm - 2:00 pm
Pebble Beach Ballroom